FOR IMMEDIATE RELEASE
iHeartMedia Tampa and Jacksonville announced today that iHeartMedia Orlando’s Acción 97.9 – La Primera En Noticias will simulcast in both markets, effective immediately. The station can now also be heard on Tampa’s 1250 AM, 105.9 FM and 100.7 HD2 and Jacksonville’s 930 AM, 97.3 FM and 97.9 HD2.
Acción first launched in 2018. The station, which made its debut in Orlando, features “Marcano en Vivo” with Hector Marcano, “Acción en la Mañana with Luis Davila Colon and Jesus Manuel Torres” as well as a team of talented newscasters including Sandra Carrasquillo and Rafael Carderera. In addition, Acción features a variety of well-known on-air personalities such as Peter Vivaldi, Wanda Hernandez, Dania Alexandrino, Xavier Villacísm, Diana Raquel and Mariano Gonzalez Solis.
“Acción represents a solution for the Hispanic audience eager for a Spanish speaking newscast and companies that are looking for this fast-growing audience interested in developing a life in the USA,” said Hector Marcano, Senior Vice-President of Hispanic Strategy for iHeartMedia.
“For the past few years, we have worked as a team to keep our Hispanic community informed of the events that have changed history,” said Jesús Manuel Torres, News Director for Acción – La Primera En Noticias. “This time, our commitment continues to grow, and our team is ready to continue bringing relevant information and analysis to each market.”
“I’m excited to expand the Acción brand to other important Hispanic markets in the state of Florida,” said Linda Byrd, Division President for iHeartMedia. “Getting the news and information to Florida’s growing Hispanic population in their native language will be very impactful.”
“We are very excited to deliver a first of its kind Spanish language news platform to the Tampa Bay Hispanic community on 1250 AM, 105.9 FM and 100.7 HD2,” said Chris Soechtig, Area President for iHeartMedia West Central Florida. “With the changing demographics in our area, this is natural addition to our diverse portfolio and an excellent complement to our Spanish Hits format, Rumba 106.5.”
“We are so thrilled to be launching the first full-service Hispanic news talk radio station to Northeast Florida,” said Paul Rogers, Area President for iHeartMedia North Florida. “With the recent launch of the Black Information Network on 104.1FM and Acción on 970 AM, 97.3 FM and also on 97.9 HD2, no other media company can truly help our advertisers, brands and community organizations reach the full spectrum of the First Coast’s diverse populations like iHeart can.”
About iHeart Media
iHeart Communications, Inc. was founded in San Antonio, TX under the name Clear Channel Communications, Inc. with the purchase of a single radio station in 1972. After decades of growing media assets globally, the company has become one of the world’s leading media and entertainment companies, operating as iHeartMedia, Inc. iHeartMedia, Inc. consists of two main media businesses: Clear Channel Outdoor Holdings (NYSE: CCO) and the wholly owned iHeartMedia. Between these divisions, the company focuses on providing a spectrum of multi-platform advertising and marketing opportunities for partners and world-class entertainment for listeners and users.
Across the board, iHeartMedia, Inc. continues to focus on developing innovative and dynamic campaigns for advertisers. Clear Channel Outdoor operates close to one million displays in 45 countries across five continents, and continues to expand upon traditional billboard advertising by packaging unique combinations of displays in airports, rails, malls and more worldwide. The company’s focus on investing in new technologies has led to the growth of its digital footprint. These digital products help to create the ultimate advertising platform for out-of-the-box campaigns, featuring countdowns, video, time-sensitive updates and social media integration. Its iHeartMedia division has the largest reach of any radio or television outlet in America with 245 million monthly listeners. It serves 150 markets through 850 owned radio stations in the U.S.
The company’s operations also include, online and mobile services, including iHeartRadio – the free all-in-one, industry-leading digital radio service; live concerts and events such as the iHeartRadio Music Festival; program syndication; real-time traffic services; music research services; and independent media representation. With the advent of new properties, platforms and opportunities, iHeartMedia, Inc. looks forward to continuing along the path towards a creative, dynamic and innovative future.
Media Contact: Jorge Lopez
Vice President of Sales
Phone: (904) 501-0515